Blog: Tag / Audi
Jul 23
0
Audi City: the digital showroom of the future
Posted by: administrator
Tags:
Audi, Digital Showroom
Posted date:
July 23, 2012
Every tech company should have a showroom! But Audi is creating the showroom of the future. The new Audi City ‘Digital Showroom’ is a new form of retail experience. Itcan fit in any typical high-street store or shopping centre mall, so brands can increase the volume of people who experience the brand and the car, in virtual form.. The Audi City Store consists of interactive digital walls, controlled by pressure sensor floor plates and large tablet-style devices allowing customers to create a car from the group up and see the car in true scale on the huge digital walls in front of them. The...
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May 13
0
Le projet AIDA (Affective, Intelligent Driving Agent), est une collaboration entre Audi's Electronics Research Lab et le MIT (SENSEable City Lab). C'est une plateforme de navigation intelligente qui va totalement changer la manière de conduire sa voiture: au lieu de s’intéresser seulement à la manière de relier le point A au point B, le système va aussi s’intéresser au comportement général du conducteur. De plus, le système incorporera aussi des informations géographiques "à la Google Earth" telles que sites touristiques, magasins ou centre d’intérêts. La vidéo est assez impressionnante,...
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